THE SOCIAL MEDIA EFFECT: EXPLORING THE SURGE IN BRAND AWARENESS AMONG CONSUMERS. International Journal of Multidisciplinary Engineering In Current Research, [S. l.], v. 6, n. 7, p. 54–64, 2021. Disponível em: https://ijmec.com/index.php/multidisciplinary/article/view/98. Acesso em: 24 jun. 2025.